Evangelical Trust Tracker

The Evangelical Trust Tracker is a unique research tool designed exclusively for Christian organisations to track their brand resonance, campaign impact, and audience trust among UK evangelical Christians - twice a year.

We are committed to empowering faith-based missions with evidence-based insight.

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What we measure

For each subscribing organisation we measure:

Knowledge – How familiar are people with your organisation?

Inclination – How favourable is their perception of you and what can you glean from this?

Trust – Do they trust you?

Effectiveness – Are your communications cutting through and engaging your audience?

Plus:

Campaign awareness testing (up to 2 campaigns per wave)

Optional custom questions to meet your goals


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Why track your brand among evangelicals?

✅ Stay connected to your core perceptions.

✅ Benchmark your brand health alongside other Christian organisations.

✅ Measure campaign awareness and effectiveness.

✅ Strengthen your mission through data-informed communication and engagement.

This qualitative picture of your online audience is captured in an engaging and digestible format, making it quick and easily for anyone to understand and use.

Ready to discover new insights?

Book a consultation with our team to find out more about how The Evangelical Trust Tracker can help you understand and engage your audiences.

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